Growth Marketing Associate

Lifecycle Marketing

Team

Location

Virtual, Philippines

Department

Marketing

Job Type

Full Time

Thumbtack helps millions of people confidently care for their homes.

Thumbtack is the one app you need to take care of and improve your home — from personalized guidance to AI tools and a best-in-class hiring experience. Every day in every county of the U.S., people turn to Thumbtack to complete urgent repairs, seasonal maintenance, and bigger improvements. We help homeowners know projects to do, when to do them, and who to hire from our growing community of 300,000 local service businesses. If making an impact inspires you, join us. Imagine what we’ll build together.

An image of roofers working on a roofAn image of a family eating breakfast in their kitchen

About the Growth Marketing Team

The Growth Marketing team at Thumbtack is an important lever of growth for the company, responsible for acquiring and retaining pros and consumers on Thumbtack via SEO, SEM, paid acquisition, and customer engagement channels. The Growth Marketing team is embedded in a larger highly cross-functional Growth org with Engineering, PM, and Analytics resources to help support its efforts.

Sujani - Marketing
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Hear from
Sujani
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Director, Growth Marketing
Sujani

"Thumbtack is a company with a very flat hierarchical structure. Anyone at any level can approach the leadership team with an idea."

Sujani

Director, Growth Marketing

"Thumbtack is a company with a very flat hierarchical structure. Anyone at any level can approach the leadership team with an idea."

Sujani

Director, Growth Marketing

About the Role

The Growth Marketing team is looking for a Growth Marketing Associate to help oversee our engagement marketing notifications across planning, execution, and reporting. This role will need to operate cross-functionally with a variety of partners throughout the product development org, so our ideal candidate is very organized, adept at working with different teams and stakeholders, and able to prioritize work to manage time efficiently. No prior experience in lifecycle marketing is required, but an interest in learning more about lifecycle/engagement marketing is preferred.

What you'll do

  • Build and execute marketing campaigns across email, push, and other marketing channels
  • Facilitate testing/QA process with stakeholders for each campaign to ensure flawless execution
  • Run A/B tests across campaigns to identify key levers of growth that we can scale across the program
  • Analyze and report on the impact of engagement programs, using learnings to iterate and make improvements

In order to be successful, you must bring

  • 1–3+ years of marketing experience — ideally in lifecycle, engagement marketing or marketing operations.
  • Proven track record in creating and executing campaigns across email, push and other marketing channels.
  • Proficient in working with ESPs or engagement automation tools (experience with Iterable or Pardot is a plus).
  • Quick learner for new processes and technologies.
    Strong project management and communication skills.
  • Precise attention to detail.

Apply for this role

Thumbtack by the numbers

$600B+
opportunity in Thumbtack’s market home services
4M
customers in past 12 months
85M+
projects started on Thumbtack
12M+
5-star reviews
$3.2B
valuation (as of June 2021)
Apply for this role

Perks & Benefits

Supporting you at work and beyond

In addition to our virtual-first model, we offer:

Paid time off

Recharge with PTO, in addition to 20 company-wide holidays each year, including a week-long end-of-year shutdown.

Remote work stipend and reimbursements

$1,000 USD/$1,400 CAD annual stipend for professional development, self care, office set-up and more. We also provide cell phone and Wi-Fi reimbursements.

Support for parents and caregivers

All parents receive up to 12 weeks of paid parental leave, and birthing parents receive 8 additional weeks, for a total of 20 weeks of 100% paid parental leave (US & CAN).

Family formation benefits

$30,000 USD/CAD lifetime max reimbursement for family planning.

Mental health and financial coaching

12 coaching sessions and 12 therapy sessions for yourself and your dependents. We also offer one-on-one financial guidance from a financial wellness provider.

Thumbtack Bucks

$1,800 USD/CAD annual stipend to book a pro on Thumbtack for virtual or in-person services — anything from home care services to planning a child’s birthday party and beyond.

An image of employees working on a team building exercise at a recent Thumbtack eventAn image of employees doing yoga together

Perks & Benefits

Supporting you at work and beyond

In addition to our virtual-first model, we offer:

Paid time off

30 days of PTO (pro-rated based on start date), including a week-long, end-of-year shutdown and a 15% night shift differential.

Remote work stipend and internet allowance

PHP 46,000.00 annual stipend to use for professional development, self care, office set-up and more. We also provide PHP 1,500/month internet allowance.

Mental health and financial coaching

12 coaching sessions and 12 therapy sessions for yourself and your dependents. We also offer one-on-one financial guidance from a financial wellness provider.

Inclusive healthcare

HMO coverage includes yourself and up to three of your dependents (two at no cost). We also cover common-law and same-sex domestic partners.

An image of employees embracing after a team building exerciseAn image of employees at a recent Thumbtack event

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